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Purchases of products from the fashion category, for example clothes, cosmetics and accessories, require verification, trying on, checking colors and sizes, which often takes a lot of time. Shopping can be speeded up and simplified by using augmented reality technology. Customers will not be limited by the availability of certain sizes and colors in the store. The process of selection and verification the product itself will take much less time.
Matching the colors of cosmetics and hair color can be also easily verified with the use of augmented reality. Just point the camera at yourself and you can test and experiment at will.
The use of augmented reality (AR) works well both in online stores with clothing and cosmetics, as well as in stationary outlets. It can significantly increase sales, which will not be limited by temporarily unavailable sizes and colors.
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